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David Bosshart - IEC Budapest 2007

Marketing Session Presentation - "The Future of Brands: Private Label, National Brands". As reported by Terry Evans, IEC Reporter.

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A presentation given at the IEC Budapest 2007 conference by David Bosshart, Gottlieb Duttweiler Institut, Switzerland.

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Adobe Acrobat 7.0 Document
Adobe Acrobat 7.0 Document
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05 September 2007


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